Rob DiFranco - Profile and Journalist Details
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Rob DiFranco
Verified
Managing Editor, Golfdom
Cleveland
Beats
Biography
Rob DiFranco is the Managing Editor of Golfdom and Athletic Turf brands. He also serves as Associate Editor of Landscape Management magazine with experience managing the production of that publication. DiFranco joined North Coast Media — the parent company to all three brands — in 2021 after a three-year stint with The Morning Journal in Lorain, Ohio. At the Journal, DiFranco served sports reporter covering football, basketball, softball and volleyball. Before his time with the Journal, DiFranco covered high school sports on the West side of Cleveland for the West Life — a weekly newspaper based in Rocky River, Ohio (his hometown). A 2018 graduate of Kent State University (KSU), DiFranco has experience in the audio and visual space. He served as the sports director at Black Squirrel Radio, the student-run radio station at KSU. DiFranco also hosted a once-weekly radio show for the station and broadcast several live sporting events.
Content
By Rob DiFranco Verified|Landscape ManagementVerifiedLOCATION Orem, UtahCOMPANY Sunline LandscapesDETAILS Before Sunline Landscapes took over maintenance of this property in 2022, the annuals and perennials were overgrown. As a result, Sunline crews have spent plenty of time working to fulfill the client’s wishes for a European aesthetic. The property lead trains the climbing roses weekly to prevent them from becoming overgrown.
By Rob DiFranco Verified|GolfdomVerifiedYou know the story by now: rounds are up and more people are playing golf than ever before. Golf is still in its post-COVID boom period. Look at the National Golf Foundation’s 2025 Graffis Report — named after Golfdom founder Herb Graffis — which shows that 28.1 million people participated in “green-grass golf” in 2024, the highest number since 2008 and the seventh straight annual increase. Unfortunately, the game’s growing popularity hasn’t created an increased interest in working on golf courses.
By Rob DiFranco Verified|Landscape ManagementVerifiedThe Big One: Lakeside love Rob DiFranco Published Mar 28, 2025 | Updated Mar 28, 2025 The sizeable circular bed in the middle of the circular drive with Russian sage, a boxwood hedge and white begonias is visible from the street. (Photo: David J. Frank Landscape Contracting)DETAILS: David J. Frank Landscape Contracting provides year-round maintenance for this property, including pruning trees and shrubs plus maintaining perennials, annuals, ground cover and weeding flower beds.
Company Info
Golfdom
Golfdom is a prominent publication in the golf course management industry, founded in 1927 by brothers Herb and Joe Graffis. Initially serving as a digest-sized resource for greenkeepers and club professionals, it became the first business journal in the golf sector. After a brief hiatus, Golfdom was revived in 1999 to provide a blend of technical insights and industry news. The magazine focuses on agronomy, turfgrass science, and career guidance for superintendents, featuring technical articles, industry trends, and interviews with notable figures in golf. It also offers a digital archive in partnership with Michigan State University Libraries, providing access to issues from its inception to the present. Golfdom publishes expert columns on various topics, including pest management and sustainable practices, catering primarily to golf course superintendents, agronomists, and turfgrass managers, while also engaging course owners and golf professionals. With a readership of over 30,000, Golfdom is recognized for its influence in modernizing industry practices and has received accolades for its editorial quality.
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Founded: 1927