Rob Schaefer - Profile and Journalist Details
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Rob Schaefer
Verified
Tech Sports Reporter, Sports Business Journal
New York, Chicago
Beats
and all things pop culture.Gen-Z consumer behavior progressive politics diversity in tech and media entrepreneurship
Content
By Rob Schaefer Verified| Sports Business Journal Verified It is the day of the 2023 FIFA Women’s World Cup Final in Sydney, and Billie Jean King is on the move.
By Rob Schaefer Verified| Sports Business Journal Verified Metaverse developer Futureverse has acquired NFT startup Candy Digital for an undisclosed sum. With this deal, Futureverse will integrate Candy Digital’s content library -- which includes millions of digital assets developed through partnerships with brands like MLB, Netflix, Warner Bros. Discovery and DC Comics -- into its blockchain platform, The Root Network, creating the potential for new, digitally native fan engagement opportunities.
By Mollie Cahillane Verified, Rob Schaefer Verified| Sports Business Journal Verified The USTA is extending its relationship with IMG as the governing body’s representative in U.S. Open media rights negotiations on a multiyear basis. Parties declined to specify the length. IMG has worked with the USTA since 2011, primarily focusing on international efforts, but will now add brokerage of domestic media rights to its purview. The group advised and represented the USTA in its recent domestic renewal with ESPN, which starts in 2026, runs through 2037, and is worth north of $2B total.
Company Info
Sports Business Journal
Sports Business Journal (SBJ) is a prominent media company dedicated to the sports industry. It provides extensive coverage, including news, analysis, and insights tailored for executives in sports business. SBJ aims to empower these professionals with the information needed to make informed decisions and foster partnerships. The company offers a range of services, including award-winning reporting, in-depth profiles, and expert opinions delivered through print, digital editions, newsletters, podcasts, and video. SBJ also hosts events and awards ceremonies that facilitate networking and lead generation among key stakeholders. Additionally, it provides access to a comprehensive database of data, research, and historical content, supporting strategic decision-making in the sports sector. Subscribers benefit from 49 print issues annually and digital access to a vast archive. With a history spanning over 30 years, SBJ has evolved significantly, including the acquisition of SportTechie in 2021, which enhances its focus on sports technology and innovation.
Charlotte, North Carolina, United States
+1 704-973-1410
Founded: 1998