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Robert Edwards

Robert Edwards

Verified

Branded Content Editor, Man of Many

Australia

Biography

Rob Edwards is Man of Many’s Branded Content Writer. As a former editor of Australian T3 and Official Nintendo Magazine Australia, he has a wealth of experience covering the very latest in consumer technology, gaming, and lifestyle products. While Rob likes to think of himself as a reformed musician – he spent years gigging around Australia’s dingiest venues – his addiction to guitars goes on unabated, as he remains eternally convinced that surely the next guitar he buys will be the one to make him feel whole.

Final Covers

Lifestyle Products , Gaming , Consumer Technology

Doesn’t Cover

Science, medicine, business, finance

Journalist Type

Seniority Positions

Industries

Medium Formats

Content

Total articles 307

  • Back for Another Round: Sydney Whisky Month 2025 is Here!

    By Rob Edwards Verified, Robert Edwards Verified| Man of Many Verified Sydney Whisky Month is officially back and 2025’s celebrations are shaping up to be our biggest yet! What started as a week-long affair has evolved into a full month dedicated to showcasing the best whisky from all around the world. Now, the most dram-tastic event of the year returns to deliver more takes on the ‘water of life’ than you can throw a cask at.

    By Rob Edwards Verified, Robert Edwards Verified · Man of Many

    Apr. 17, 2025

  • Baume & Mercier’s New Cliftons are a Welcome Exercise in Restraint

    By Rob Edwards Verified, Robert Edwards Verified| Man of Many Verified By Rob Edwards - NewsPublished: 7 Apr 2025 Readtime: 5 minEvery product is carefully selected by our editors and experts. If you buy from a link, we may earn a commission. Learn more. For more information on how we test products, click here. As I sit in Dubai Airport, awaiting the final 14-hour leg home to Sydney from Watches and Wonders 2025, I’m thinking back on the deluge of watches that have flooded my consciousness over the past week.

    By Rob Edwards Verified, Robert Edwards Verified · Man of Many

    Apr. 06, 2025

  • Going Hands On with TAG Heuer’s ‘Triumphant’ Carrera Day-Date Upgrades

    By Rob Edwards Verified, Scott Purcell, Frank Arthur, Robert Edwards Verified| Man of Many Verified By Rob Edwards - NewsPublished: 5 Apr 2025 Readtime: 7 minEvery product is carefully selected by our editors and experts. If you buy from a link, we may earn a commission. Learn more. For more information on how we test products, click here. The TAG Heuer Carrera line is one of the foundational blocks on which the Swiss watchmaker’s reputation is built, and within that, the Day-Date collection provides an accessible point of entry into the brand’s premium timepieces.

    By Rob Edwards Verified, Scott Purcell, Frank Arthur, Robert Edwards Verified · Man of Many

    Apr. 05, 2025

As seen in

Company Info

Man of Many

Man of Many is Australia's largest men's lifestyle media platform, founded in 2012 by Scott Purcell and Frank Arthur. Initially a side project, it became a full-time venture in 2016. The platform has grown significantly, reaching over 2.1 million readers monthly and boasting a social media following of 900,000. Recognized as Brand of the Year at the 2021 Mumbrella Publish Awards, it emphasizes sustainability and has operated as a carbon-neutral publication since 2024. The site offers curated content across various categories, including grooming, technology, style, and pop culture. It specializes in product reviews, buying guides, and trend analysis, utilizing an SEO-driven approach to enhance organic traffic. Man of Many monetizes through digital advertising, sponsored content, and affiliate marketing, targeting affluent, style-conscious male demographics. The company is entirely bootstrapped and achieved $4 million in annual revenue by 2023, reflecting its successful growth strategy and commitment to high-quality journalism.

Sydney, New South Wales, Australia

'+61 421 391 841

Founded: 2012