Robert Schermers - Profile and Journalist Details

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Total articles 7

• Wall Street’s 2018 Push for Purpose

  By Robert Schermers| Sustainable Brands Verified On Monday morning, the 8th of January, Apple’s board members had probably just recovered their iPhones from their kids, who had been using them all weekend for gaming, when they saw an open letter posted online by two of the company’s major investors. The shareholders called on Apple to take action against smartphone addiction amongst children

  By Robert Schermers · Sustainable Brands

  Feb. 26, 2019

• Your Key to Positive Impact: The 4 Generations Principle

  By Robert Schermers| Sustainable Brands Verified Why are light switches in design hotels impossible to find? Why are our oceans drowning in plastic? How to find more satisfaction in your work? How to make your business a force of good? And how do we connect these seemingly unconnected questions? Let's see how a “4 generations principle” can contribute. My 81-year-old mother took out her Nokia 3310, bought in the year 2001, that she always had in her bag for emergency calls but had never managed to fully use

  By Robert Schermers · Sustainable Brands

  Sep. 04, 2018

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Company Info

Sustainable Brands

Sustainable Brands is a global community of brand innovators focused on shaping the future of commerce with sustainability at its core. Founded in 2006 and headquartered in San Francisco, California, the company operates as a Public Benefit Corporation. Its mission is to inspire and equip business leaders to create a sustainable future through innovative brand strategies. The company offers a variety of services and tools to help brands achieve sustainability and growth. This includes frameworks like the SB Five Pillars of Brand Sustainability™ and the SB Nine Sustainable Behaviors™, as well as the SB Brand Transformation Roadmap® for guiding sustainability journeys. Sustainable Brands also provides workshops, research on socio-cultural trends, and tools for enhancing advertising sustainability. Through its initiatives, it fosters a community that engages in meaningful conversations and learning opportunities around sustainable practices.