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Roveena Chand Jassal

Roveena Chand Jassal

Verified

Beauty and Lifestyle Journalist, Freelance

Chicago, Toronto

Biography

In a nutshell, I shine light on multicultural voices and underrepresented angles in the beauty, fashion, and lifestyle spaces. That's my beat. Looking for stories, creators, artists, and businesses who aren't being heard or seen drives me to give them a chance to speak. As a woman of color, I want to help others like me live their lives not only in color, but to be able to bask in it. Writing for major fashion & lifestyle outlets has given me this chance. On the technical side, I'm a fan of playing around with SEO hyperlinks, Amazon product features, and SkimLinks. Wondering about some cool facts about me? At the age of 20, I published Mirror Mania, a Hunger Games / Handmaiden's Tale novel based off of body image and the absurdity of beauty standards. I believe cookie dough pop tarts are a breakfast staple.

Final Covers

Culture Fashion Lifestyle FoodBeauty

Doesn’t Cover

Journalist Type

-

Seniority Positions

Medium Formats

Content

Total articles 119

  • ‘The beautiful side of immigration,’ AP Dhillon’s JUNO win marks a turning point for the future of Canadian music  - NOW Toronto

    By Roveena Chand Jassal

    Apr. 12, 2025

  • ‘We just need to hang tight,’ Canadians worry about their investments amid U.S. trade tensions

    By Roveena Chand Jassal

    Apr. 07, 2025

  • It’s a language I’ve taught myself to speak,’ Toronto artist shares his process behind making the city's FIFA World Cup poster

    By Roveena Chand Jassal

    Mar. 31, 2025

As seen in

Company Info

Freelance

Freelancer.com is the largest freelancing and crowdsourcing marketplace in the world, connecting over 81 million employers and freelancers across more than 247 countries. Founded in 2009 and based in Sydney, Australia, the platform allows employers to post jobs while freelancers can bid on these projects. It is publicly traded on the Australian Securities Exchange under the ticker ASX:FLN. The platform supports a variety of work categories, including software development, writing, design, and marketing. Freelancer.com also offers contests for creative work, where employers can award prize money to winning entries. Users can choose from different membership plans, including free and paid subscriptions, which provide various benefits. The mobile app enhances project management and communication for users on the go. With a diverse customer base that includes individuals, small businesses, and large enterprises, Freelancer.com plays a significant role in the global online economy.

De Pere, Wisconsin, United States

Founded: