Roveena Chand Jassal - Profile and Journalist Details

Beats

Biography

In a nutshell, I shine light on multicultural voices and underrepresented angles in the beauty, fashion, and lifestyle spaces. That's my beat. Looking for stories, creators, artists, and businesses who aren't being heard or seen drives me to give them a chance to speak. As a woman of color, I want to help others like me live their lives not only in color, but to be able to bask in it. Writing for major fashion & lifestyle outlets has given me this chance. On the technical side, I'm a fan of playing around with SEO hyperlinks, Amazon product features, and SkimLinks. Wondering about some cool facts about me? At the age of 20, I published Mirror Mania, a Hunger Games / Handmaiden's Tale novel based off of body image and the absurdity of beauty standards. I believe cookie dough pop tarts are a breakfast staple.

Content

Total articles 119

• ‘The beautiful side of immigration,’ AP Dhillon’s JUNO win marks a turning point for the future of Canadian music  - NOW Toronto

  By Roveena Chand Jassal · NOW (Toronto, ON)

  Apr. 12, 2025

• ‘We just need to hang tight,’ Canadians worry about their investments amid U.S. trade tensions

  By Roveena Chand Jassal · NOW (Toronto, ON)

  Apr. 07, 2025

• It’s a language I’ve taught myself to speak,’ Toronto artist shares his process behind making the city's FIFA World Cup poster

  By Roveena Chand Jassal · NOW (Toronto, ON)

  Mar. 31, 2025

As seen in

Company Info

Freelance