Sam Birchall - Profile and Journalist Details
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Sam Birchall
Verified
Staff Finance Writer, Raconteur
Beats
& Entertainment TravelPolitics
enterprise, development, application
Content
By Sam Birchall Verified| Raconteur Verified Rachita Sundar never expected to build a career in finance. After earning a degree in electrical engineering, she began her career as a software developer at Wipro Technologies in 2003. Tasked with interviewing clients to understand how they’d use the systems her team was building, Sundar soon found herself more interested in their business operations than her company’s software products – a realisation that led her back to college to pursue an MBA in finance.
By Sam Birchall Verified| Raconteur Verified Even before Trump’s tariffs sent shockwaves through global markets, a feeling of economic pessimism has been rife. Three-quarters of UK citizens (77%) think the economy is in a bad state at the moment, according to a recent YouGov poll. This sense of unease is spilling into buying habits, with consumer confidence plummeting. But there is a disconnect between people’s negative perceptions about the economy and the latest, relatively promising macroeconomic data.
By Sam Birchall Verified| Raconteur Verified Rachita Sundar never expected to build a career in finance. After earning a degree in electrical engineering, she began her career as a software developer at Wipro Technologies in 2003. Tasked with interviewing clients to understand how they’d use the systems her team was building, Sundar soon found herself more interested in their business operations than her company’s software products – a realisation that led her back to college to pursue an MBA in finance.
Company Info
Raconteur
Raconteur | B Corpâ„¢ is a UK-based B2B media brand and marketing solutions provider located in the City of London. Certified as a B Corporation since June 2023, Raconteur focuses on responsible business practices while serving senior business leaders. The company has between 50 and 250 employees and generates annual revenue estimated between $10 million and $50 million. Raconteur specializes in content creation, publishing, and marketing solutions designed to engage senior executives. Its offerings include thought leadership reports, industry analyses, and multimedia content available through digital and print platforms. The company also develops bespoke marketing campaigns to help clients connect with high-level decision-makers. As a B Corp, Raconteur adheres to high standards in governance, community impact, and environmental sustainability, reflecting its commitment to balancing profit with social and environmental responsibility.
United Kingdom, United Kingdom
+44 20 3877 3800
Founded: 2008