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Sarah Aswell

Sarah Aswell

Verified

Deputy Editor, News and Social, Scary Mommy

Missoula

Biography

I'm a freelance writer who specializes in humor/comedy, culture, entertainment, the arts, health, and more.

Final Covers

labor, environment education, all levels of politics art & culture,healthcare police brutality, social movements

Journalist Type

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Seniority Positions

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Industries

Medium Formats

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Content

Total articles 1293

  • A Woman Is Going Viral For Timing How Long Unpleasant Tasks Actually Take

    By Sarah Aswell Verified| Scary Mommy Verified I have items that have been on my to-do list for literal years. The tasks just seem so unpleasant and overwhelming and time-consuming that I can never quite get myself to bite the bullet and do them. And apparently, I am not alone. There’s a new super-viral TikTok account that has a very simple concept: A woman named Christi Newrutzen simply times herself to see how long her most unpleasant and most procrastinated tasks take when she actually sits down and does them.

    By Sarah Aswell Verified · Scary Mommy

    Apr. 16, 2025

  • Are We The Last Generation To Have Tons Of Cousins?

    By Sarah Aswell Verified| Scary Mommy Verified Like a lot of Millennials, I can’t tell you how many cousins I have. My mom is one of eight kids, and my dad is one of four, and all of our family get-togethers were completely chaotic blurs of aunts, uncles, cousins, second cousins, farm animals, and who knows who else. There were enough kids running around at any time to play a robust game of dodgeball or capture the flag. But my kids aren’t growing up the same way.

    By Sarah Aswell Verified · Scary Mommy

    Apr. 14, 2025

  • Mom Shares Her "30 On/30 Off" Vacation Strategy & It Looks Brilliant

    By Sarah Aswell Verified| Scary Mommy Verified brilliant!It could actually allow you to read your novel in peace. by Sarah Aswell5 minutes agoInstagram / @heysleepybabyThe problem with vacationing with little kids is that while they might be having a fun, restful, and restorative time, you and your partner might return home even more exhausted than when you left. It can feel like just another day of parenting, except in a place that is unfamiliar and not childproofed. As they say, it can feel less like a vacation and more of a trip.

    By Sarah Aswell Verified · Scary Mommy

    Apr. 11, 2025

As seen in

Company Info

Scary Mommy

Scary Mommy is an online community and media brand focused on women connected by motherhood. Founded in 2008 by Jill Smokler and acquired by Some Spider Studios in 2015, it offers a platform for women to share their parenting experiences in a humorous and honest way. The brand produces a variety of content, including articles, videos, and social media posts, featuring original series like "Momsplained" and "Preggo Nancy." Scary Mommy encourages community engagement by allowing readers to submit their own stories. It also creates branded video campaigns for partners, leveraging its large audience of approximately 20 million unique visitors each month and a strong social media presence with 5 million followers across platforms like Facebook, Instagram, and Snapchat. The company primarily generates revenue through digital advertising and is exploring opportunities for paid subscription services.

New York, New York, United States

Founded: 2014