Shantelle Nagarajan - Profile and Journalist Details
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Shantelle Nagarajan
Verified
Junior Reporter, Campaign Middle East
Dubai
Beats
Dallas Fort Worth Business , Startup , Enterprise , Nonprofit , Education , Real Estate , Healthcare , Innovation
Beauty, fashion, sports
Content
By Shantelle Nagarajan| Campaign Middle East Verified The Heinz Trade-Up, running from April 16 to April 20 allows residents the opportunity to use their unwanted ketchup sachets as currency to get a bottle of Heinz ketchup. With a custom-designed Heinz vending machine placed at Jumeirah Village Circle, Jumeirah Beach Residence, Discovery Gardens and Bur Dubai — Heinz is giving consumers a solution to the involuntary collections of ketchup sachets in kitchen drawers.
By Shantelle Nagarajan| Campaign Middle East Verified PRCA MENA has announced the winners of the PRCA MENA Young Lions PR Competition 2025: Raneem Saleeh and Youssef Yammine from Burson, for their campaign titled Believe in your 2.5%. The winning team emerged victorious after an intense final round held on 15 April, where six shortlisted teams presented their ideas to an esteemed jury of industry leaders from across MENA. Their campaign stood out for its creative approach, strategic thinking, and alignment with this year’s humanitarian theme.
By Shantelle Nagarajan| Campaign Middle East Verified The Heinz Trade-Up, running from April 16 to April 20 allows residents the opportunity to use their unwanted ketchup sachets as currency to get a bottle of Heinz ketchup. With a custom-designed Heinz vending machine placed at Jumeirah Village Circle, Jumeirah Beach Residence, Discovery Gardens and Bur Dubai — Heinz is giving consumers a solution to the involuntary collections of ketchup sachets in kitchen drawers.
Company Info
Campaign Middle East
Campaign Middle East is a prominent business media brand focused on the marketing, advertising, and media sectors in the Middle East and North Africa (MENA) region. Produced by Motivate, a well-known publisher based in Dubai, it builds on the legacy of the UK's Campaign brand, which has been influential in the advertising industry since 1968. The company provides extensive coverage of various sectors, including advertising, media, marketing, public relations, and digital media. It offers in-depth analysis and news relevant to the marketing communications industry, along with articles and features that highlight trends and innovations. Campaign Middle East serves a diverse range of businesses, including small to medium-sized enterprises across different industries, and operates from Dubai Media City with additional offices in Abu Dhabi. With a workforce of 51 to 200 employees, the company has a significant presence in the region and generates revenue between $11 million and $100 million.
Dubai, Dubai, United Arab Emirates
Founded: 1979