Shelley Zalis - Profile and Journalist Details
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Shelley Zalis
Verified
CEO, The Female Quotient, The Female Quotient
Los Angeles
Beats
Agencies , SaaS , Customer Service , Digital Marketing , Startups
City and county government, education
Content
Con motivo del inminente documental The final copy of Ilon Specht, rememoramos sus cuatro palabras más famosas: "Porque yo lo valgo"
By Ana Mones Cazon, Shelley Zalis, Cristina Romero Verified, Annika Grosser| Forbes España Verified Todos hemos dicho alguna vez «porque yo lo valgo» mirándonos al espejo, o «porque tú lo vales» a alguna amiga cuando estaba desanimada. Este icónico lema, perteneciente a L’Oréal Paris, redefinió la belleza y el empoderamiento femenino hace más de 50 años, cuando la palabra ‘poder’ no estaba ni de lejos ligada a ‘mujer’. Aunque fue L’Oréal Paris la marca nos la hizo interiorizar, fue Ilon Specht, publicista y luchadora silenciosa, quien logró cambiar la narrativa en la industria de la belleza
By Shelley Zalis| Forbes Verified Every year, International Women’s Day comes and goes with bold statements and marketing campaigns celebrating women, yet without measurable impact. With the political landscape what it is, we can’t afford to treat IWD as just another moment of recognition. Here’s the truth: women are one of the greatest untapped investments in the world today. They consistently outperform, drive innovation, and shape markets—yet they remain underfunded and undervalued
Company Info
The Female Quotient