Shirley Brady - Profile and Journalist Details
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Senior Manager, Editorial, Accenture
New York
Beats
Biography
Editor-in-Chief, Brandchannel.com, the Webby-award winning website about brands and marketing. Previously: 1st Community Editor, BusinessWeek; Travel Editor, TIME Asia, Hong Kong; Reporter/Writer, TIME & People, New York; Editor, Cable360.net, NYC; Producer/Writer, TVOntario, Toronto.
Business Strategy, Business, Branding, Technology, Content Strategy, Media , Digital Strategy, Social media, Breaking News , Innovation, Mobile, Digital Media, Television, Advertising , Digital Technology, Adtech
Desenvolvimento, programação, redação
Content
By Shirley Brady| brandchannel.com@ Brandchannel recently took a peek at Perrier’s risque business with burlesque artist Dita Von Teese. Now comes word from the U.K. of Volvo’s European launch of its S60 model — or as Volvo calls it, the Naughty S60. Volvo, trying to shake its image as a family-friendly brand, recently hosted underground parties in London, Paris, Milan, Berlin and Madrid
By Shirley Brady| brandchannel.com@ The latest branding and marketing news and campaigns:Apple finally joins Twitter with Apple Support account and adds eBay, the UN and AT&T to growing list of supporters in FBI privacy fight. Barnes & Noble dials back on Nook while planning more physical stores. BMW invests in self-driving cars as the future of auto business. Costco raises US minimum wage for workers. Facebook hits 3 million advertisers and updates guideline while plugging Instagram ads
Company Info
Accenture
Accenture is a global leader in professional services, specializing in IT consulting, digital transformation, and business strategy. Founded in 1989 as Andersen Consulting, the company became independent in 2000 and rebranded as Accenture in 2001. Headquartered in Dublin, Ireland, Accenture operates in over 120 countries and employs nearly 800,000 people. In 2024, the company reported annual revenue of $64.9 billion. Accenture offers a range of services, including technology consulting, digital transformation, business strategy, managed services, and sustainability initiatives. The company has made significant investments in cloud solutions and has expanded its capabilities through strategic acquisitions. Accenture serves a diverse clientele, including Fortune 500 companies across various industries such as financial services, healthcare, retail, and technology. With a strong focus on innovation, Accenture holds approximately 8,200 patents related to AI, blockchain, and quantum computing.
Dublin, Dublin, Ireland
'+353 1 646 2000
Founded: 1989