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Sissi Cao

Sissi Cao

Verified

Business Editor and Reporter, Observer

New York

Final Covers

Negocios,Economía, Finanzas Agroindustria, Política, Energía Congreso, Anticorrupción, Laboral Iniciativa Privada, Justicia

Doesn’t Cover

Without about Digital Marketer nothing

Journalist Type

-

Seniority Positions

Industries

Medium Formats

Content

Total articles 3474

  • BlackRock CEO Larry Fink Is Challenging a 73-Year-Old Investing Principle

    By Sissi Cao Verified| Observer Verified BlackRock CEO Larry Fink, 72, began his career on Wall Street in the 1970s. Xinhua News Agency via Getty ImaFor over 70 years, professional investors have relied on an investment strategy known as Modern Portfolio Theory (MPT). Developed in the 1950s by Nobel Prize-winning economists Harry Markowitz and Bill Sharpe, MPT popularized the classic 60/40 portfolio—roughly 60 percent stocks and 40 percent bonds—as a way to diversify risk and maximize returns.

    By Sissi Cao Verified · Observer

    Apr. 01, 2025

  • 20 Years Later, Rebecca Minkoff Is Still Making the Perfect Bag for the Woman Who Carries It

    By Sissi Cao Verified| Observer Verified Rebecca Minkoff attends Fashion Icons With Fern Mallis: Rebecca Minkoff at 92NY on Feb. 10, 2025 in New York City. Getty ImagesBetween running her namesake brand, spearheading a media and events company, co-hosting a podcast, parenting four kids and—until recently—making time for reality TV, Rebecca Minkoff still manages to clock out at a reasonable hour and log eight hours of sleep. “Sleep for me is a big source of recognizing that I need it to go at the rate I go,” she told Observer.

    By Sissi Cao Verified · Observer

    Mar. 14, 2025

  • Elon Musk Launched His Tesla Roadster Into Space 7 Years Ago—It Was Just Seen Again

    By Sissi Cao Verified| Observer Verified A photo of “Starman” and Elon Musk’s Tesla Roadster shared by SpaceX in 2018. SpaceX via Getty ImagesOn this day seven years ago, SpaceX launched the maiden flight of Falcon Heavy, a rocket used for heavy-lift and deep space missions, with a special payload on board: a cherry red 2008 Tesla Roadster owned by Elon Musk. The sports car was permanently mounted on the rocket’s upper stage and had a spacesuit-clad dummy named “Starman” sitting in its driver’s seat.

    By Sissi Cao Verified · Observer

    Feb. 06, 2025

As seen in

Company Info

Observer

Observer encompasses several distinct companies across various industries. Observer by VIAVI Solutions is a network performance monitoring and diagnostics platform designed to enhance IT service performance. It offers products such as Observer Apex for service visibility, GigaStor for packet capture and analysis, GigaFlow for enriched data records, and Observer Analyzer for monitoring communications and application performance. This platform is aimed at IT enterprises looking to optimize resources and manage technologies effectively. Observer Media Group is a digital and print media company that chronicles trends in business, policy, entertainment, and lifestyle. It operates multiple newspapers and magazines, including the Longboat Observer and Business Observer, and provides digital content through its websites. The company targets urban professionals, business leaders, and luxury consumers, delivering relevant and engaging content. Observer.com serves as a digital news and insight platform, offering newsletters and reports that analyze significant trends in business and society. It aims to inform readers about the dynamics shaping various sectors.

New York, New York, United States

+1 212-755-2400

Founded: 2006