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Stephen Foster

Stephen Foster

Verified

Editor, More About Advertising

Suffolk, London

Final Covers

politique culture santé économie...Société

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Content

Total articles 4231

  • MAA Ad of the Week: Xbox from Droga5

    By Stephen Foster Verified| More About Advertising Verified Droga5 in the US and elsewhere keepss shuffling its deck, suggesting it isn’t quite the creative powerhouse (yet) that Accenture hoped for. At its best though it can still remind us of the power of film, as here for Xbox – employing two esteemed directors in David Fincher and Romain Chassaing. So we venture to ‘Squeakattle’ (possibly one of the worst puns ever), home to a colony of rats marooned in dystopian gloom.

    By Stephen Foster Verified · More About Advertising

    Apr. 17, 2025

  • IPA Bellwether survey paints a grim picture for UK main media

    By Stephen Foster Verified| More About Advertising Verified When the going gets tough the tough…run for cover, might be the motto of the world’s marketers despite being forever told that they should market their way through a downturn. The latest UK IPA Bellwether report shows a net balance of -4.8% of firms cut their marketing budgets in Q1 2025, a marked shift from the previous quarter which recorded growth with a net balance of +1.9%.

    By Stephen Foster Verified · More About Advertising

    Apr. 17, 2025

  • MAA Ad of the Week: Xbox from Droga5

    By Stephen Foster Verified| More About Advertising Verified Droga5 in the US and elsewhere keepss shuffling its deck, suggesting it isn’t quite the creative powerhouse (yet) that Accenture hoped for. At its best though it can still remind us of the power of film, as here for Xbox – employing two esteemed directors in David Fincher and Romain Chassaing. So we venture to ‘Squeakattle’ (possibly one of the worst puns ever), home to a colony of rats marooned in dystopian gloom.

    By Stephen Foster Verified · More About Advertising

    Apr. 17, 2025

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Company Info

More About Advertising

MoreAboutAdvertising is an online publication - the alternative voice of advertising, marketing and media.

London, Suffolk, United Kingdom

+44 783 182 0399

Founded: 2000