Steve McCaskill - Profile and Journalist Details
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Steve McCaskill
Verified
Media and Technology Editor, SportsPro
Maidstone, Switzerl, London
Beats
whatever's not listed above
Content
By Steve McCaskill Verified| SportsPro Verified WSC Sports acquires tech and talent from InfrontTwo new products added to portfolioInfront sold professional services and digital product business to Next League in 2023Artificial intelligence (AI) content specialist WSC Sports is acquiring Infront Lab, the Swiss-based agency’s sports technology research and development division, to expand its offering to include live streaming and other forms of fan engagement services.
By Steve McCaskill Verified| SportsPro Verified This summer, the Savannah Bananas baseball team will stage ten events at Major League Baseball (MLB) ballparks, National Football League (NFL) stadiums, and college football arenas with every game broadcast on ESPN’s linear channels and streamed via ESPN+ and Disney+. It’s a huge leap for the Bananas, an exhibition team that have pioneered an entertainment-focused variation of baseball called ‘banana ball’ that subverts many of the sport’s conventions so that fans are treated to a spectacle.
By Steve McCaskill Verified| SportsPro Verified WSC Sports acquires tech and talent from InfrontTwo new products added to portfolioInfront sold professional services and digital product business to Next League in 2023Artificial intelligence (AI) content specialist WSC Sports is acquiring Infront Lab, the Swiss-based agency’s sports technology research and development division, to expand its offering to include live streaming and other forms of fan engagement services.
Company Info
SportsPro
SportsPro is a dynamic brand with two main branches. SportsPro Media Ltd, based in London, focuses on the sports industry by providing news, insights, and analysis on various topics such as sponsorship, marketing, and technology. Established in June 2008, it is part of the Henley Media Group and offers content through subscriptions, including newsletters and podcasts. The company also hosts events that connect professionals in the sports sector. The second branch, SportsPro, founded in 2022, specializes in team wear and educational wear, known as TWERP. It offers a variety of products, including white-label, retro, and pro ranges, and holds official licenses for brands like hummel and Playerr. This entity aims to deliver insights into market trends and the sports business landscape, catering to sports clubs and organizations globally.
London, United Kingdom
+44 20 7549 3250
Founded: 2008