Sudipta Choudhury - Profile and Journalist Details
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Sudipta Choudhury
Verified
Business Editor, EnterpriseTalk
Pune, Southern Asia
Beats
Biography
A forever curious soul who loves to read and write. NOT A NERD!
b2b and b2c marketing, data science business solutions, marketing technologybusiness communication, branding advertising, it security analytics
autos
Content
By Sudipta Choudhury Verified| TalkCMO Verified A new Gartner study reveals that global business budgets have gone down to their lowest level this year. In spite of facing in-year budget cuts throughout 2020 amid the pandemic, CMOs across the globe expected budgets to bounce back this year. However, this budgetary optimism was misplaced since marketing budgets have dropped to their lowest in recent history. According to Gartner’s CMO Spend Survey, marketing budgets reached their lowest recorded level of 6.4% of company revenue in 2021.
By Sudipta Choudhury Verified| EnterpriseTalk Verified “SaaS is now owned by the business, and the role of the CIO and IT teams is fundamentally changing. CIOs and IT leaders are no longer the gatekeepers, driving all of an organization’s technology purchases and directly managing those applications.” – Says Eric Christopher, Co-founder, and CEO at Zylo, in an exclusive interview with Enterprise Talk. ET Bureau: With the increased rush towards digitalization, SaaS-related trends are becoming common across businesses.
By Sudipta Choudhury Verified| EnterpriseTalk Verified The IoT data management solutions are a rapidly evolving market, which is projected to reach around $42.9 billion by 2026. With the IoT data-enabled services market continuing to grow, it is approaching the stage of data democratization, where real-time analytics will play a critical role. At present, analytics services, data integration, and rapid stream processing fall under the branch of data management services.
Company Info
EnterpriseTalk
EnterpriseTalk is a knowledge-sharing platform that provides expert insights on business challenges and solutions from corporate leaders. It serves as a valuable resource for CXOs (Chief Experience Officers) who share their experiences and strategies, helping corporate executives navigate complex business environments. The platform primarily offers editorial insights and news updates focused on enterprise-level issues. Its content is designed to assist corporate leaders in understanding and addressing various business challenges. EnterpriseTalk aims to appeal to a broad audience of high-level executives across different industries, making it a go-to resource for decision-makers seeking innovative solutions.
'+44 20 8123 3577
Founded: 1998