Talya Varga - Profile and Journalist Details
Find journalists that align with your industry, location and vision. Unlock Talya Varga's full journalist profile, including location, coverage topics, current employer, biography and preferences. Sign up today and start building journalist relationships that fuel your startup's growth.
Get connected with journalists today
Talya Varga
Verified
Assistant Editor, Sky News
London
Beats
HR Technology , Recruitment , Theatre, Human Resources , Change Management, Mental Health , Wellbeing, Digital Disruption , Leadership & Development, The Future Of Work , Happiness, -
fashion and food
Content
By Talya Varga| Daily Mail Verified Pouting in the mirror in a Boots cosmetics aisle, a woman in her twenties tries on some make-up. Preening and flicking her hair, she appears pleased with the results. It’s a deeply intimate scene repeated in stores throughout the country – and one that most women would never expect to be filmed. This shopper certainly seems to have had little idea that a video camera was next to the mirror.
By Talya Varga| Daily Mail Verified Shoppers have been secretly filmed by big stores to try to make them spend more. Tesco, Boots, and Co-op all commissioned SBXL, a little-known behavioural analysis agency, to record customers in their aisles. SBXL boasts it can use the footage to ‘manipulate’ the emotions and behaviour of shoppers – and raise takings. The firm, which has also worked with L’Oreal, Coca-Cola, Danone and Kellogg’s, said adequate signage was in place and consent was sought from customers.
By Jason Chester Verified, Talya Varga| Daily Mail Verified With an estimated £102 million in the bank she can afford the best of everything, but Adele proved she’s still partial to some budget shopping as she ventured into a London branch of Marks and Spencer on Tuesday morning. The singer, 30, ventured into the retail giant’s High Street Kensington store before making a hasty beeline for the upper floors, which are dominated by large childrens-wear and shoe departments.
Company Info
Sky News
Sky News is a British free-to-air television news channel that provides 24-hour news coverage. Launched on February 5, 1989, it was the UK's first continuous news broadcaster, offering real-time updates on breaking news, political events, and global happenings. The channel is known for its high-definition broadcasting, which began in 2006, enhancing the viewing experience for audiences. Sky News operates in over 120 countries and offers various digital platforms, including live streaming and mobile apps, to complement its television broadcasts. The channel features specialized programming that includes political analysis, investigative journalism, and live event coverage. It relies on sponsorships for funding rather than traditional advertising, maintaining a commitment to impartiality and journalistic quality.
England, United Kingdom