Veronica McCarthy - Profile and Journalist Details
Find journalists that align with your industry, location and vision. Unlock Veronica McCarthy's full journalist profile, including location, coverage topics, current employer, biography and preferences. Sign up today and start building journalist relationships that fuel your startup's growth.
Get connected with journalists today
Veronica McCarthy
Verified
United States
Beats
Tennis, Hockey, Hedge Funds
Content
By Veronica McCarthy| DORÉ Verified Why did you decide to start your own brand? And why socks? I decided to start Comme Si from a place of personal passion and necessity. I felt that there needed to be a reliable brand for this overlooked essential – socks that are versatile, premium-made, and designed for the modern woman. I saw the opportunity to position socks as an accessory; I wear socks as a deliberate part of an outfit, like you would a belt, handbag, or piece of jewelry.
By Veronica McCarthy| DORÉ Verified A long, long time ago when I was young and full of energy, I had this idea to start a sock company as a side hustle. Why? Because I still hadn’t found my dream pair of socks. I hate the feeling of thick athletic socks in my shoes, I don’t like wearing thick boot socks year round, and all of those no-show ‘peds’ just end up slipping off my feet and bunching around my toes. I would resort to buying men’s dress socks and purposefully shrinking them to fit my feet.
By Veronica McCarthy| DORÉ Verified Why did you decide to start your own brand? And why socks? I decided to start Comme Si from a place of personal passion and necessity. I felt that there needed to be a reliable brand for this overlooked essential – socks that are versatile, premium-made, and designed for the modern woman. I saw the opportunity to position socks as an accessory; I wear socks as a deliberate part of an outfit, like you would a belt, handbag, or piece of jewelry.
Company Info