Victoria Marchand - Profile and Journalist Details
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Victoria Marchand
Verified
Editor-in-Chief, Cominmag
Geneva
Beats
BusinessNews Feature
boring stuff
Content
By Victoria Marchand Verified| Cominmag Verified L’abondance actuelle d’informations d’actualité – des guerres commerciales aux conflits armés – attire le public, mais pas les dollars publicitaires vers les éditeurs de contenu et les diffuseurs. Selon WARC Media, les dépenses publicitaires des marques d’information devraient chuter à 32,3 milliards de dollars cette année dans le monde, soit une baisse de 33,1 % par rapport à 2019, et devraient rester stables jusqu’en 2026
By Victoria Marchand Verified| Cominmag Verified Media Focus qui suit les investissements publicitaires du marché suisse va, pour la première fois, fournir un aperçu neutre et détaillé sur les activités publicitaires et le comportement des utilisateurs des plateformes Facebook, TikTok, Instagram, YouTube, Pinterest et LinkedIn.Avantages des Social Ad Insights :• Collecte neutre de données : indépendamment des plateformes de réseaux sociaux. • Suivi de l’activité publicitaire : évaluer le succès des campagnes des concurrents
Company Info
Cominmag
COMINMAG.CH is a Swiss B2B media platform based in Bern, established in 2003. It serves marketing and communication professionals in French-speaking Switzerland, providing valuable industry insights, event coverage, and networking opportunities. The platform offers a range of services, including up-to-date articles and expert analyses on marketing trends and digital transformation. It covers significant industry events like *Marketing Romand* and *MDW* (Marketing Day Western Switzerland), and features an event calendar and job listings tailored for marketing professionals. COMINMAG.CH also provides advertising and partnership opportunities for businesses targeting the Romandy marketing sector. The audience includes HR leaders, corporate executives, and creatives. Recent activities include hosting the 2024 MDW awards and collaborating with organizations like Microsoft Switzerland on discussions about digital transformation. The platform also highlights creative projects, such as the Eurovision Song Contest 2025 mascotte design competition involving students.
Geneva, Switzerland
+41 21 625 15 20
Founded: 2003