Warren Fernandez - Profile and Journalist Details
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Warren Fernandez
Verified
CEO, Asia Pacific, Edelman
Beats
but happy to explore compelling feature ideas.Mainly business
books, sports
Content
By Warren Fernandez| The Straits Times Verified Chinese President Xi Jinping and his US counterpart, Mr Donald Trump, at a welcoming ceremony in Beijing in 2017. PHOTO: REUTERSAmid the Chinese New Year festivities, China’s leaders must be busy pondering how to deal with an unexpected and irascible guest threatening to descend on them in Beijing. How to say no, without causing costly offence? And just what might be gained by rolling out the red carpet? We are referring, of course, to US President Donald Trump.
By Danny Quah, Warren Fernandez, Warren Fernandez -| Philippine Daily Inquirer Verified Singapore—Few regions are as positive about innovation as the Asia-Pacific (APAC). And for good reason: Trade and technology have been central to the region’s growth and development, while innovation has made the region richer, healthier, and better educated. Edelman’s 2024 APAC Trust Barometer study found that people in this region are more likely than others elsewhere to believe in the promise of technology.
By Warren Fernandez| The Straits Times Verified Chinese President Xi Jinping and his US counterpart, Mr Donald Trump, at a welcoming ceremony in Beijing in 2017. PHOTO: REUTERSAmid the Chinese New Year festivities, China’s leaders must be busy pondering how to deal with an unexpected and irascible guest threatening to descend on them in Beijing. How to say no, without causing costly offence? And just what might be gained by rolling out the red carpet? We are referring, of course, to US President Donald Trump.
Company Info
Edelman
Edelman, founded in 1952 by Daniel J. Edelman in Chicago, is the largest public relations firm globally. The company started as a small agency and has since pioneered modern PR techniques, including media-driven product launches and international reputation management. Edelman operates in North America, Europe, and Asia, maintaining a strong global presence. Edelman specializes in strategic communications, offering services in public relations, corporate reputation, and digital innovation. Their expertise spans various industries, including food and beverage, technology, healthcare, and public affairs. The firm has developed proprietary tools like Convergence, which integrates data analytics and creative strategy. Notable clients include Sara Lee and the California Wine Institute, along with various government entities. Edelman has expanded internationally since opening its first overseas office in London in 1968, establishing itself as a leader in the PR industry. The company's mission focuses on building trust and influence through integrated communications.
New York, New York, United States
+1 312-240-3000
Founded: 1952