Yakira Young - Profile and Journalist Details
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Yakira Young
Verified
Advertising Technology Reporter, AdMonsters
New York
Beats
Technology, telecom lifestyle, Breaking News, marketingtravel, Opinion
Content
By Yakira Young Verified| AdMonsters Verified Like this article? You can get more stories with similar insight right in your inbox when you sign up for our weekly eletter.@@ View all playbooks...
By Yakira Young Verified, Lynne D. Johnson Verified| AdMonsters Verified From privacy-first data strategies to flexible floor pricing, here’s what publishers need to know from the Prebid Summit 2024 to stay competitive and keep revenue strong on an evolving programmatic playing field. Prebid Summit 2024 in NYC zeroed in on the key questions publishers are asking with a spotlight on the complex, shifting programmatic sphere.
By Yakira Young Verified| AdMonsters Verified From Gary Vee’s candid call for authenticity to Haleon’s focus on transparency, Day 2 at the Brand Safety Summit delivered many key takeaways for professionals. Join us as we unpack the highlights, from social media challenges to responsible AI and youth mental health. During day 2 of the Brand Safety Summit we heard from a compelling mix of voices from across media, marketing, and mental health, each offering fresh perspectives on building trust and navigating brand safety.
Company Info
AdMonsters
AdMonsters, founded in 1999 by Bowen Dwelle, is a global leader in providing strategic insights and community-building for professionals in digital media and advertising technology. Initially focused on online advertising operations, the company has expanded its scope to encompass the entire digital media ecosystem, including publishers, agencies, advertisers, and technology providers. Acquired by Access Intelligence in 2015, AdMonsters continues to be a hub for thought leadership and operational best practices. The company hosts flagship events such as the Publisher Forums and the OPS Conference, which focus on media operations and monetization strategies. It also offers specialized workshops and networking opportunities to enhance collaboration and skill development. AdMonsters maintains a vibrant online community that shares knowledge through original research, articles, and social media engagement. Its strategic insights cover ad operations, programmatic advertising, and industry trends, making it a valuable resource for a diverse clientele, including publishers, agencies, technology providers, and service firms.
'+1 415-963-4407
Founded: 1999