Åsk 'Dabitch' Wäppling - Profile and Journalist Details

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Åsk 'Dabitch' Wäppling

Åsk 'Dabitch' Wäppling

Verified

Founder, CEO and Editor-in-Chief, Adland

Sweden, Tennessee, United States

Biography

Been reporting on marketing mishaps, creative copycats and advertising news since 1996. Warning: may contain snark. Publications: Adland, Adweek, CAP&Design, Resumé, Adformatie Languages: Swedish, English, Dutch

Final Covers

cannes lions, marketing creativity, intellectual property copyright, creative industry advertising case studies, Ethics, production commercials

Doesn’t Cover

finance

Journalist Type

Seniority Positions

Content

Total articles 37

  • Superbowl ads are a waste of brand time and money

    By Åsk 'Dabitch' Wäppling Verified| dabitch.net@ Last night at dinner, I found it amusing that the only advertisements I had heard about for the upcoming Super Bowl were related to mayonnaise and avocados from Mexico. In fact, I will be missing the entire event this year because I'll be on a flight to Sweden. I have no concerns about balancing servers to handle traffic spikes, no worries about MySQL queries locking up, no checklists to track when I’m allowed to publish which ads—just no stress at all. "It's such a relief," I said to my husband.

    By Åsk 'Dabitch' Wäppling Verified · dabitch.net

    Feb. 04, 2025

  • Adland is dead, long live Adland.

    0

    By Åsk 'Dabitch' Wäppling Verified · By Åsk 'Dabitch' Wäppling

    Jan. 24, 2025

  • Hotel concepts for digital nomads - Zoku and the Graduate.

    By Åsk 'Dabitch' Wäppling Verified| dabitch.net@ I have a friend who is currently touring Europe as he works remotely on projects, and attends various coding boot camps and summits along the way, who is the perfect target market for this idea. Globetrotting professionals are not a new thing, but with the help of the internet there are many more of us now, and this hotel is designed for us. Zoku is a new kind of business hotel brand. A hotel where you have shared workspaces, and meeting rooms, and is suitable for extended stays.

    By Åsk 'Dabitch' Wäppling Verified · dabitch.net

    Jun. 26, 2023

As seen in

Company Info

Adland

AdLand is a platform dedicated to the advertising industry, launched in 1996. It serves as an Internet archive of commercials and provides advertising news and critical commentary. The site features a wide range of advertisements, including those that have been banned or censored, making it a unique resource for exploring both historical and contemporary advertising content. AdLand offers services such as updates on industry trends, insights into new campaigns, and critical analysis of advertisements. It also hosts a comprehensive archive of television commercials and other ad formats, allowing users to browse and analyze a vast collection of ads. The platform has historically encouraged community engagement, fostering discussions among users interested in advertising. In 2025, AdLand was acquired by Marketecture Media, ensuring its continued presence as a valuable resource for those interested in advertising and marketing.

Founded: 1996

Åsk 'Dabitch' Wäppling - Profile and Journalist Details